Services
Business Development & Channel Partnerships
Materials & Collateral
develop and refine customer-facing & partner-facing materials, including decks and product demos
Top of the Funnel
facilitate introductions to promising target customers and potential partners with specific information on their needs and interests
Channel
advise executives on channel targeting strategy (narrative, approach, cadence, process management)
Messaging
work with client commercial leads & reps to develop target-specific messaging to raise the probability of success with each engagement
Go-to-Market & Product Development
Customer problem and use cases
validate clients’ hypotheses on customer problems and refine use cases through direct market research and customer feedback
Product features
support internal coordination between commercial and engineering leads to align product roadmap with customer needs and opportunities
Market and customer segmentation
identify and segment target market(s) and customers based on agreed regions and refined use cases
Fundraising
Materials & Collateral
provide support for development and refinement of pitch decks, financial models and data room materials
Strategy
advise clients on fundraising tactics (narrative, approach, cadence, process management)
Targeting
develop a targeted list of potential investors based on stage, sector & alignment between product and investment focus
Structuring
advise client CEOs on considerations for structuring near-term financing vehicles